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Website Redesign Checklist: When and How to Revamp Your Site
Website Redesign Checklist: When and How to Revamp Your Site
From Clicks to Clients: 5 Ways to Optimize Your Website
From Clicks to Clients: 5 Ways to Optimize Your Website

Creating a website that’s both user-friendly and search-engine-optimized might sound overwhelming, but it doesn’t have to be. By focusing on a few key strategies, you can ensure your site performs well, engages visitors, and supports your business goals. Whether you’re just starting out or looking to refine an existing site, these five essentials will help you build a strong foundation for online success.

2025 Design Ideas to Try - or Keep
2025 Design Ideas to Try - or Keep

I always want my clients to feel like they have designs that stand out and photography that is unique to them and their story. Sometimes that means dodging the trends and doing something different.

Sometimes, however, trends can be a powerful tool—especially when clients jump on board early. So, as a result, I am here to share some hot takes on what might be game changers in the Web Design space in 2025.

How well is your website working?

Your website is more than just a digital business card—it’s your first impression, your sales rep, and your brand’s home base. But is it working for you or against you?

With my Website Health Assessment, I’ll analyze your site’s strengths and weaknesses across key areas.

You’ll get a clear, no-fluff breakdown of what’s working, what’s hurting your site, and where you can improve—so you can turn more visitors into customers.

Ready to find out where your website stands?

Areas the Assesment Tagets:

User Experience (UX) & Accessibility

  • Navigation & Structure – Is it intuitive and easy to find information?

  • Readability & Typography – Is the text easy to read across devices?

Conversion & Engagement

  • Call-to-Action (CTA) Effectiveness – Are CTAs clear and compelling?

  • Lead Capture & Forms – Are sign-up forms user-friendly and converting?

  • Bounce Rate & User Behavior – Are people engaging with key pages or leaving quickly?

Technical Performance

  • Broken Links & 404 Errors – Are there dead-end pages?

  • SSL Security & HTTPS – Is the site secure?

  • Schema Markup & Structured Data – Is it optimized for search engines beyond just SEO?

Brand Consistency & Messaging

  • Visual Cohesion – Do colors, fonts, and imagery align with the brand?

  • Voice & Tone Consistency – Is the messaging clear and on-brand?

  • Social Media & Blog Integration – Are blog posts and social channels well-connected?